Much Alphonse Mucha

Have you heard the name: Alphonse Mucha?
Probably thanks to Google you may have seen his style in its logo.
                  

If not, I'm sure that when you see this illustrations you will recognize the original technique and the wonderful color combination.

Born Czech, as a kid, like most artists he showed interest for drawing, later on he would work in theatrical or stage design. After changing jobs for a while and with the help of Count Kart Khuen, he entered The Academy of Fine Arts in Munch, developing all his talent. Like almost every artist he moved to Paris to keep studying. He reached worldwide fame with the artwork done for the superstar of the moment, actress Sarah Bernhardt.

Theatrical artwork for Renaissance Theater:

He created the Art noveau and renovated art and graphic design being a pioneer in applying art to advertising. And it is for those posters and billboards that he is known in all the world. You can see beyond beauty in his drawings and also elaborated detail that were the personal seal that many tried and try to imitate.

I resume his artwork with, beauty, elegance , color , ornamentation and symmetry.

Advertising artwork:

To me this artwork reminds me kind of an oriental style with all those details, but much softer. Everything fits in perfectly.

I can see how Mr. Mucha controlled anatomy , specially observing the movement crated with followed established curved lines and the fact that he uses what I call No shadowing; for lighter drawings. More :

After so much Mucha I've fallen in love with his style, I just wish adverting could be like this again...